{"id":12605,"date":"2021-07-30T08:56:58","date_gmt":"2021-07-30T06:56:58","guid":{"rendered":"https:\/\/francescoeconomy.org\/responsible-consumption-and-economic-democracy-what-are-we-talking-about\/"},"modified":"2021-07-30T22:45:41","modified_gmt":"2021-07-30T20:45:41","slug":"responsible-consumption-and-economic-democracy-what-are-we-talking-about","status":"publish","type":"post","link":"https:\/\/francescoeconomy.org\/it\/responsible-consumption-and-economic-democracy-what-are-we-talking-about\/","title":{"rendered":"Responsible Consumption and Economic Democracy\u2026 What are we talking about?"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><h1 style=\"text-align: center;\">Responsible Consumption and Economic Democracy\u2026<\/h1>\n<h2 style=\"text-align: center;\">What are we talking about?<\/h2>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><p><strong>What is the market demand if not the sum of different people (customers), making their own purchasing choices? <\/strong><\/p>\n<p><strong>And what would happen if the customers began to consider, demand and pretend ethical aspects in the way in which a product is produced?<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Think about it: treatment of workers and labour conditions, fiscal behaviour and transparency, environmental attentions and consciousness, and so on\u2026 <\/span><b>what if these criteria enter to be new standard decision variables in the buying process of a big part of people, at the same level of quality and price of the product?<\/b><\/p>\n<h3><strong>It can change corporate behaviours!<\/strong><\/h3>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"960\" height=\"540\" title=\"Into the LABel (1)\" src=\"https:\/\/francescoeconomy.org\/wp-content\/uploads\/2021\/07\/Into-the-LABel-1.png\" data-orig-src=\"https:\/\/francescoeconomy.org\/wp-content\/uploads\/2021\/07\/Into-the-LABel-1.png\" alt class=\"lazyload img-responsive wp-image-12541\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27960%27%20height%3D%27540%27%20viewBox%3D%270%200%20960%20540%27%3E%3Crect%20width%3D%27960%27%20height%3D%27540%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/francescoeconomy.org\/wp-content\/uploads\/2021\/07\/Into-the-LABel-1-200x113.png 200w, https:\/\/francescoeconomy.org\/wp-content\/uploads\/2021\/07\/Into-the-LABel-1-400x225.png 400w, https:\/\/francescoeconomy.org\/wp-content\/uploads\/2021\/07\/Into-the-LABel-1-600x338.png 600w, https:\/\/francescoeconomy.org\/wp-content\/uploads\/2021\/07\/Into-the-LABel-1-800x450.png 800w, https:\/\/francescoeconomy.org\/wp-content\/uploads\/2021\/07\/Into-the-LABel-1.png 960w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 720px) 100vw, (max-width: 640px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3\"><p><b>So what\u2019s the idea?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">To help our people to think, consider and operate the power that they have when they go to buy a product. The power to express a vote with their wallet, choosing (when possible and affordable, for sure) an ethical product, that is like to say to the company: \u201cI appreciate your way of doing, your efforts on environment\/society\/workers\/etc., because I value these topics and\u2026 I CARE about it\u201d. If we manage to do it, let them know and do it together, we will exercise the power of demand, because we are the market demand.<\/span><\/p>\n<p><b>How to do it?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In Italy, since the 2012 was launched a new series of events in front of supermarkets, in line with what was a trend back in the days: a flashmob, but of ethical buys, so a CASH-MOB. During the event, the staff involve and explain to customers how to partecipate, simply choosing the products they want\/need to buy, but choosing like they were supposed to choose a candidate at the election-day: before the shopping, the staff give the customers some documented infos on ethical aspects about different popular brands\/companies they previously have collected. In some cases the staff personificate the brands doing a self-presentation of the company\/brand, as they would doing a candidate speech\/confrontation between them and a \u201cresponsible consumer\u201d. The electoral programs are given by what a company\/brand says of itselfs and what the documented infos contains. Every customer is supposed to choose product based on what he\/she values most and what he\/she can afford\/wants to pay. After the purchase, usually the staff request to take an anonymous survey to collect the main motivations\/variables that guided the customer choice, in order to create an aggregate restitution of the experiment.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">See the tutorial video on how to prepare the cash-mob in this way here: <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=C_cOdfplttM&amp;t=3s\"><span style=\"font-weight: 400;\">https:\/\/www.youtube.com\/watch?v=C_cOdfplttM&amp;t=3s<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s how Italy did it, but that\u2019s only a possible way. You can certainly think about other ways to do it, adapt to your territory and context. What could be the best way to involve, inform and raise awareness of this in your community?<\/span><\/p>\n<p><b>Let us know<\/b><span style=\"font-weight: 400;\"> what you think and<\/span><b> if you would like to create an event such as the cash-mob in your territory in the week before the 2nd of October!<\/b><\/p>\n<p><span style=\"font-weight: 400;\">We are looking for EoF groups that create responsible consumption and economic democracy events, in order to have an impact and share the experience with the world during the EoF global event on the 2nd of October!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are interested in participating\/ creating a local event on this\/ know more on Italian previous experience, write us: community@francescoeconomy.org<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the market demand if not the sum of different people (customers), making their own purchasing choices?<br \/>\nAnd what would happen if the customers began to consider, demand and pretend ethical aspects in the way in which a product is produced?<\/p>\n","protected":false},"author":3,"featured_media":12541,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,212,232,240],"tags":[298],"class_list":["post-12605","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-notizie","category-territories-it","category-whats-on-2","category-whats-on-it","tag-into-the-label-it"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Responsible Consumption and Economic Democracy\u2026 What are we talking about? | The Economy of Francesco<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/francescoeconomy.org\/it\/responsible-consumption-and-economic-democracy-what-are-we-talking-about\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Responsible Consumption and Economic Democracy\u2026 What are we talking about? | The Economy of Francesco\" \/>\n<meta property=\"og:description\" content=\"What is the market demand if not the sum of different people (customers), making their own purchasing choices? 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